SPEAKING, TRAINING & PROFESSIONAL DEVELOPMENT

Build Stronger Communicators, Leaders, and Sales Teams

Rollins Performance Group equips organizations and professionals with practical tools to communicate more effectively, lead with greater influence, increase sales, and perform at a higher level. Our approach is grounded in proven human behavior principles and designed for real-world application.

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Chris and Melissa Rollins, founders of Rollins Performance Group, Inc.

TRUSTED BY ORGANIZATIONS ACROSS INDUSTRIES

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J.B. Hunt logo
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Disney logo
Tyson Foods logo
U.S. Department of Veterans Affairs logo
Royal Canadian Mounted Police logo
James Madison University logo
Arkansas Department of Energy and Environment logo
Unity Health Insurance logo
Internal Revenue Service logo
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OUR PROPRIETARY FRAMEWORK

The 3C Model of High Performance

Everything we teach is built around three essential areas of performance: how people communicate, how they connect and lead, and how they convert opportunities into results.

Communicate

Many leaders and salespeople confuse speaking clearly with communicating effectively. Speaking is giving information. Communication is making sure the message gets through.

We help people recognize and adapt to four distinct communication styles so they can reduce misunderstandings, build stronger relationships, and communicate with greater impact.

Communicate element of the 3C Model of High Performance
Connect element of the 3C Model of High Performance

Connect

Leadership is more than a title or position. People are far more likely to follow leaders who earn trust, build genuine relationships, and show that they value the people they lead.

We help leaders connect with the heart before asking for a hand so they can strengthen trust, increase influence, and become the kind of leader people genuinely want to follow.

Convert

Sales is not about pressuring people into a decision. Sustainable growth comes from understanding what customers need, communicating value clearly, and helping them make confident buying decisions.

We help sales professionals build trust, create stronger customer relationships, and turn more of the right opportunities into results without relying on manipulative or high-pressure tactics.

Convert element of the 3C Model of High Performance

How We Help Organizations Perform at a Higher Level

Explore the ways we help organizations strengthen communication, leadership, sales, and overall performance.

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Keynote Speaking

Bring energy, insight, and practical value to your next conference, leadership event, or team gathering. Our keynotes engage audiences, challenge their thinking, and equip them to take meaningful action.

Explore Speaking
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Team Training

Equip your team with practical tools to communicate more effectively, lead with greater influence, increase sales, and perform at a higher level. Programs can be customized for in-person, virtual, or hybrid delivery.

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Online Learning

Develop new skills on your schedule with practical, self-paced courses designed for immediate application. Learn at your own pace, revisit the material whenever needed, and start putting the ideas to work right away.

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NEW TO DISC?

Understand Why People Communicate, Decide, and Respond Differently

DISC is a practical model of human behavior that helps you better understand yourself and the people around you. Explore the four communication styles, learn how they influence leadership and relationships, and discover why people can hear the same message in very different ways.

You can also download our free guide, DISC: Beyond the Four Letters, while you are there.

Explore What DISC Is

Independently Certified for DISC Reliability and Validity

The DISC assessments we offer are certified by ASI to meet the Standards for Educational and Psychological Testing for DISC Reliability and Validity

Meets EEOC Guidelines for DISC Reliability and Validity:

  • Data Reliability
  • Disparate Impact
  • Construct Validity
  • Norms and Groups
  • Comparisons
  • Test-Retest and Mean
  • Variance

Lead More Effectively by Understanding How You Are Wired

Effective leadership starts with self-awareness. The better you understand how you naturally communicate, make decisions, respond under pressure, and influence others, the better equipped you are to lead with confidence and adapt to the people around you.

Our Leadership Assessment includes your DISC results and a personalized 65-page Personality Performance Profile Report designed to help you understand your leadership strengths, recognize potential blind spots, and communicate more effectively with the people you lead.

There is no “good” or “bad” leadership style. Every style can lead effectively. The key is understanding your own tendencies and learning how to adjust your approach based on the needs and communication styles of others.

The assessment typically takes 15–20 minutes to complete. You will receive immediate access after purchase and your results as soon as you finish.

TAKE THE LEADERSHIP ASSESSMENT

Driven

 

Could Driven Be Your Primary Leadership Style?

Driven leaders are direct, decisive, and focused on achieving results. They tend to move quickly, take ownership, solve problems, and push toward clear goals.

The technical term often used for this DISC style is “Dominant,” but we prefer the more positive and accurate descriptor Driven.

Leaders with a strong Driven style often show they care by creating progress, removing obstacles, and delivering results. Why? Because results are how they take care of people.

Think this may sound like you? The Leadership Assessment will show you whether Driven is your primary style and help you understand how your natural approach affects the people you lead.

DISCOVER YOUR LEADERSHIP STYLE

Inspiring

 

Could Inspiring Be Your Primary Leadership Style?

Inspiring leaders are enthusiastic, people-oriented, and energized by interaction. They tend to build relationships quickly, communicate with optimism, and motivate others through encouragement and vision.

Leaders with a strong Inspiring style often create energy, momentum, and connection within a team. They naturally encourage others, help people feel valued, and bring a sense of possibility to the people around them.

Think this may sound like you? The Leadership Assessment will show you whether Inspiring is your primary style and help you understand how your natural approach affects the people you lead.

DISCOVER YOUR LEADERSHIP STYLE

Supportive

 

Could Supportive Be Your Primary Leadership Style?

Supportive leaders are steady, dependable, and people-focused. They tend to listen well, create stability, and lead in a way that helps others feel supported, valued, and understood.

Leaders with a strong Supportive style often show they care by being consistent, patient, and trustworthy. They create an environment where people feel safe, connected, and more willing to contribute and grow.

Think this may sound like you? The Leadership Assessment will show you whether Supportive is your primary style and help you understand how your natural approach affects the people you lead.

DISCOVER YOUR LEADERSHIP STYLE

Cautious

 

Could Cautious Be Your Primary Leadership Style?

Cautious leaders are thoughtful, analytical, and focused on accuracy. They tend to evaluate carefully, ask good questions, and lead with a strong desire for quality, precision, and sound decision-making.

Leaders with a strong Cautious style often show they care by preparing thoroughly, minimizing risk, and maintaining high standards. Their careful approach helps create trust, consistency, and confidence in the work being done.

Think this may sound like you? The Leadership Assessment will show you whether Cautious is your primary style and help you understand how your natural approach affects the people you lead.

DISCOVER YOUR LEADERSHIP STYLE
DISC Certification training with Rollins Performance Group

Ready to Get DISC Certified?

Turn your understanding of DISC into practical expertise you can use to train, coach, lead, and work more effectively with others.

Chris and Melissa Rollins are Executive Master Trainers who conduct DISC certification exclusively in association with Personality Insights. Their Certified Human Behavior Consultant training combines practical instruction, proven curriculum, validated assessments, and the tools you need to confidently apply DISC with individuals and organizations.

When comparing DISC certification programs, look closely at three things:

1. The training experience

2. The curriculum and resources

3. The assessments you will be certified to use

Learn what makes the Personality Insights certification experience different and explore upcoming virtual and in-person classes.

Explore DISC Certification

We equip people with practical tools to communicate better, lead stronger, increase sales, and perform at a higher level by understanding the people around them.

Led by Chris and Melissa Rollins, Executive Master Trainers in the DISC model of human behavior, we turn powerful insights into real-world results.

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